GSHD · Financials(insurance agents, brokers & service) · 10 years of annual accounts filed with the SEC · latest fiscal year ended 2025-12-31
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Goosehead Insurance, Inc. reported revenue of $365.3 million in fiscal 2025. Of the $341.8 million its operations generated over 10 years, 102.2% went to dividends and 42.4% to buybacks. On the accounting screens, it passes 5 of 8 Piotroski tests and its Altman Z'' of 0.54 is in the distress zone; 2 of the six cross-checks between its statements fire.
Revenue, fiscal 2025365.3M
Operating margin20.4%gross margin —
Return on invested capital33.0%22.7% on average over 5 years
Free cash flow after stock pay62.7M17.2% of revenue
Net debt ÷ EBITDA3.0×net debt 258.1M
Piotroski F-score5/8tests of improvement passed
Is it growing?
Revenue and the operating income it turns into. Growth that does not reach operating income is growth bought with margin.
RevenueOperating income
-100.0M0100.0M200.0M300.0M400.0M
2018
2018
2018Revenue 60.1MOperating income -13.9M
2019Revenue 77.5MOperating income 14.1M
2020Revenue 117.0MOperating income 19.9M
2021Revenue 151.3MOperating income 8.7M
2022Revenue 209.4MOperating income 10.1M
2023Revenue 0Operating income 33.0M
2024Revenue 0Operating income 61.1M
2025Revenue 365.3MOperating income 74.4M
2018201820182019202020212022202320242025
Compound growth a year
3 yrs
5 yrs
9 yrs
Revenue
+20.4%
+25.6%
—
Operating income
+94.4%
+30.1%
—
Net income
+266.6%
+24.5%
—
Earnings per share
+204.2%
+7.7%
—
Free cash flow per share
+23.8%
+23.1%
—
Dividend per share
—
+9.5%
—
Shares
+20.5%
+15.7%
—
Falling shares are buybacks: each remaining share owns more of the company.
Does it earn more than its capital costs?
Margins say how much of each sale is kept; return on invested capital says how much the business earns on the money it needs to operate. Growth only creates value when that return is above the cost of the capital.
Return on invested capitalCost of capital today · 7.1%
-40.0%-20.0%0.0%20.0%40.0%60.0%
2018
2018
2018Return on invested capital -35.7%
2019Return on invested capital 33.7%
2020Return on invested capital 24.1%
2021Return on invested capital 4.9%
2022Return on invested capital 5.0%
2023Return on invested capital 28.2%
2024Return on invested capital 42.6%
2025Return on invested capital 33.0%
2018201820182019202020212022202320242025
Economic profit
Economic profit
-20.0M020.0M40.0M60.0M
2018
2018
2018Economic profit -17.1M
2019Economic profit 9.9M
2020Economic profit 13.2M
2021Economic profit -2.4M
2022Economic profit -2.2M
2023Economic profit 22.1M
2024Economic profit 48.3M
2025Economic profit 51.1M
2018201820182019202020212022202320242025
(return on capital − cost of capital) × capital invested: the profit left after paying for the money used. Today's cost of capital is applied to every year, since a past one cannot be rebuilt honestly.
Return on equity
—
Return on assets
6.7%
Asset turnover
0.88×
Overheads (SG&A)
22.3% of revenue
Is the profit cash, and where does the cash go?
Net income is an accounting opinion; free cash flow is what was left in the bank after investing. Stock-based pay does not leave the bank — shareholders pay it through dilution — so it is shown taken off as well.
Net incomeFree cash flowAfter stock-based pay
-50.0M050.0M100.0M
2018
2018
2018Net income -8.9MFree cash flow 8.2MAfter stock-based pay -18.8M
2019Net income 3.6MFree cash flow 17.5MAfter stock-based pay 16.0M
2020Net income 9.3MFree cash flow 14.7MAfter stock-based pay 9.9M
2021Net income 5.4MFree cash flow 22.7MAfter stock-based pay 15.4M
2022Net income 565,000Free cash flow 25.9MAfter stock-based pay 6.3M
2023Net income 14.1MFree cash flow 46.4MAfter stock-based pay 22.4M
2024Net income 30.4MFree cash flow 70.6MAfter stock-based pay 42.6M
2025Net income 27.8MFree cash flow 86.1MAfter stock-based pay 62.7M
2018201820182019202020212022202320242025
Where 10 years of operating cash went, 2018–2025
341.8M generated by the business. Each band is its share of that total.
Reinvested in the business 15%49.7M
Acquisitions 0%0
Dividends 102%349.3M
Share buybacks 42%144.9M
More than it generated: funded with cash or new debt -59%-202.2M
Over the same years it paid 135.5M in stock. 9.4M of the buybacks went beyond offsetting that dilution.
Per share
Earnings per shareFree cash flow per shareDividend per share
$-2.00$0.00$2.00$4.00$6.00
2018
2018
2018Earnings per share $-0.66Free cash flow per share $0.60Dividend per share $5.91
2019Earnings per share $0.22Free cash flow per share $1.09Dividend per share $1.16
2020Earnings per share $0.51Free cash flow per share $0.80Dividend per share $2.43
2021Earnings per share $0.26Free cash flow per share $1.09Dividend per share $2.88
2022Earnings per share $0.03Free cash flow per share $1.19Dividend per share $0.00
2023Earnings per share $0.37Free cash flow per share $1.21Dividend per share $0.00
2024Earnings per share $0.79Free cash flow per share $1.84Dividend per share $0.00
2025Earnings per share $0.73Free cash flow per share $2.26Dividend per share $3.83
2018201820182019202020212022202320242025
Shares outstanding
Diluted shares
10.0M20.0M30.0M40.0M
2018
2018
2018Diluted shares 13.6M
2019Diluted shares 16.1M
2020Diluted shares 18.4M
2021Diluted shares 20.8M
2022Diluted shares 21.8M
2023Diluted shares 38.4M
2024Diluted shares 38.3M
2025Diluted shares 38.1M
2018201820182019202020212022202320242025
How strong is the balance sheet?
Debt is not bad in itself; debt the business cannot service in a bad year is. Net debt is debt minus cash, and below zero the company holds more cash than it owes.
Net debt
0100.0M200.0M300.0M
2018
2018
2018Net debt 29.8M
2019Net debt 31.8M
2020Net debt 58.0M
2021Net debt 94.2M
2022Net debt 64.8M
2023Net debt 35.0M
2024Net debt 38.0M
2025Net debt 258.1M
2018201820182019202020212022202320242025
Net debt ÷ EBITDA
3.0×
Interest coverage
3× operating income ÷ interest
Current ratio
1.60 current assets ÷ current liabilities
Cash conversion cycle
—
Three classic screens of the accounts
Each asks a different question of the same statements — is it improving, does it look like a company heading for distress, do the accounts resemble ones that were manipulated. None is a verdict; each shows what moves it.
Piotroski F-score
Is the business improving? Nine yes-or-no tests, this year against last.
5of 8 tests passed
✓ProfitableReturn on assets above zeropassed
✓Cash from operationsOperating cash flow above zeropassed
✕Profitability improvedReturn on assets higher than a year beforefailed
✓Profit backed by cashOperating cash flow above net income (low accruals)passed
✕Less long-term debtLong-term debt as a share of assets fellfailed
✕More liquidCurrent ratio higher than a year beforefailed
✓No new sharesShare count did not growpassed
–Better gross marginGross margin higher than a year before — not reportedno data
✓Sells more per assetAsset turnover higher than a year beforepassed
Where it misleads: it measures change, not level. An excellent business that stood still for a year scores low; a poor one recovering from a disaster scores high.
Altman Z''-score
Does the balance sheet look like those of companies that went bankrupt?
0.54distress zone
1.12.6
Working capital ÷ assets 0.08 × 6.56+0.55
Retained earnings ÷ assets -0.32 × 3.26-1.05
Operating income ÷ assets 0.18 × 6.72+1.21
Equity ÷ liabilities -0.17 × 1.05-0.17
Where it misleads: buybacks. A company that returns so much cash that its equity turns small or negative sinks the last two ratios without being anywhere near bankruptcy. Banks and insurers do not fit the model at all.
Beneish M-score
Do the accounts resemble those of companies that manipulated their earnings?
The accounts lack too many of the lines it needs.
Where the statements disagree
Cross-checks between the income statement, the balance sheet and the cash flow for the latest year, each with the benign reading and the worrying one.
Capital spending (6M) is well below depreciation (11M).
Benign
Mature assets, or a business that has become less capital-intensive.
Worrying
Under-investing: today's profit is being held up by consuming tomorrow's capacity.
Net debt is 3.0 times EBITDA.
Benign
A stable sector with predictable cash flows and comfortable maturities.
Worrying
Little room if earnings fall; the maturity schedule is what to check.
What is it worth, under which assumptions?
A company is worth the cash it will generate, brought back to today. This model projects revenue with growth that fades over the years, applies a free cash flow margin, and discounts the result at the cost of capital. Every assumption says where it came from, and all of them can be changed.
Value per share, with these assumptions$63.32discounted at 7.1% a year · 70% of it from after year 10
Type a share price on the left to ask the reverse questions: what growth, what margin or what discount rate that price implies.
What the value implies, in the usual multiples
At this model's value
Price ÷ earnings
86.7×
Enterprise value ÷ EBITDA
31.2×
Enterprise value ÷ revenue
7.3×
Free cash flow yield
2.6%
From cash flows to a value per share
10 years of cash flow, today790.5M
Everything after, today1.9B
The whole business2.7B
Minus net debt-258.1M
What belongs to shareholders2.4B
Divided among 38.1M shares: <strong>$63.32</strong> each.
The projection next to its history
Reported free cash flow after stock pay, then the model's. A projection that looks nothing like the past needs a reason.
ReportedProjected
-50.0M050.0M100.0M150.0M200.0M
2018
2018
2018Reported -18.8M
2019Reported 16.0M
2020Reported 9.9M
2021Reported 15.4M
2022Reported 6.3M
2023Reported 22.4M
2024Reported 42.6M
2025Reported 62.7M
2026Projected 59.1M
2027Projected 72.4M
2028Projected 86.9M
2029Projected 102.1M
2030Projected 117.5M
2031Projected 132.1M
2032Projected 145.4M
2033Projected 156.3M
2034Projected 164.1M
2035Projected 168.2M
2018201820202022202420262028203020322034
Year by year
2026
2027
2028
2029
2030
2031
2032
2033
2034
2035
Revenue
456.6M
559.4M
671.2M
788.7M
907.0M
1.0B
1.1B
1.2B
1.3B
1.3B
Growth
25.0%
22.5%
20.0%
17.5%
15.0%
12.5%
10.0%
7.5%
5.0%
2.5%
Cash margin
12.9%
12.9%
12.9%
12.9%
12.9%
12.9%
12.9%
12.9%
12.9%
12.9%
Free cash flow
59.1M
72.4M
86.9M
102.1M
117.5M
132.1M
145.4M
156.3M
164.1M
168.2M
Worth today
55.2M
63.1M
70.7M
77.6M
83.3M
87.5M
89.9M
90.2M
88.4M
84.6M
If the least-known inputs move
Value per share as two inputs change at a time. Neighbouring cells that differ a lot are the conclusion: the value depends on numbers nobody knows to a point.
The discount rate and growth forever
discount ↓ · forever →
1.5%
2.0%
2.5%
3.0%
3.5%
6.1%
66
74
84
98
117
6.6%
58
65
73
83
96
7.1%
52
57
63
71
81
7.6%
47
51
56
62
70
8.1%
42
46
50
55
61
Year-one growth and the final margin
margin ↓ · growth →
21.0%
23.0%
25.0%
27.0%
29.0%
10.4%
43
47
51
56
61
11.7%
48
52
57
62
68
12.9%
53
58
63
69
75
14.2%
58
64
69
76
82
15.5%
63
69
76
82
90
All the inputs moving at once
4,996 valuations, each with growth, final margin, discount rate and growth forever drawn at random around the values on the left (spreads of 3.0%, 2.0%, 1.0% and 0.5%). Not a probability — the spreads are assumptions too — but an honest picture of how wide the answer is.
10th percentile$42.05
Median$63.27
90th percentile$102.55
$50.00$100.00$150.00
Half of the simulations land between <b>$51.04</b> and <b>$80.77</b>; one in ten below $42.05, one in ten above $102.55.
Does the long run make sense?
12.3×The terminal value prices the business in year 10 at 12.3 times that year's EBITDA.
9%To grow 2.5% forever while reinvesting 27% of its after-tax operating profit, the business must earn 9% on the new capital — it has earned 23% on average over the last five years.
70%of the value comes from after year 10. The more of it, the more the answer depends on the part nobody can see.
Every Form 4 filed in the last twelve months, read line by line: 6 filings by 7 people. Open-market purchases and sales are counted apart from awards, option exercises and shares withheld for taxes.
Bought on the open market$7.1M1 purchase(s) by 1 insider(s)
Sold on the open market$2.5M9 sale(s) by 2 insider(s)
Under pre-arranged plans0%of the sales followed a 10b5-1 plan set months earlier
A Form 4 says what happened, when, how many shares and at what price. It does not say why: a sale can be diversification, a tax bill or a plan fixed months earlier, and an award is pay, not a purchase. Nothing here is a reason to buy or sell anything.
Which large funds report holding it
From the Form 13F of the 28 institutions followed on this site, as of the end of their last reported quarter. A 13F is filed up to 45 days later and shows only long positions in US-listed shares.
Accounts from the company's own SEC filings; lines some companies do not report are shown as a dash rather than estimated. The risk-free rate is the 10-year US Treasury yield. A DCF is a way of making assumptions explicit, not a forecast: it states what the company would be worth if the assumptions held. The scores are screens that point where to look, not verdicts. Nothing here is a recommendation to buy or sell.