DECK · Materials(rubber & plastics footwear) · 10 years of annual accounts filed with the SEC · latest fiscal year ended 2026-03-31
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Deckers Outdoor Corp reported revenue of $5.5 billion in fiscal 2026, after growing 13.2% a year over the previous 9 years. Its operating margin widened from -0.1% in 2017 to 23.1%. Of the $5.7 billion its operations generated over 10 years, 57.9% went to buybacks and 9.9% back into the business; the share count fell 24.9%. On the accounting screens, it passes 6 of 8 Piotroski tests, its Altman Z'' of 10.14 is in the safe zone and its Beneish M-score is below the -1.78 line; none of the six cross-checks between its statements fires.
Revenue, fiscal 20265.5B+13.2% a year over 9 years
Operating margin23.1%gross margin 57.7%
Return on invested capital—
Free cash flow after stock pay1.1B19.2% of revenue
Net debt ÷ EBITDA—net debt —
Piotroski F-score6/8tests of improvement passed
Share counts are in today's shares. The SEC's filings restate only recent years after a split, so these jumps were read as splits and the older years scaled to match — otherwise per-share figures would compare different units:
6-for-1 before fiscal 2023.
Is it growing?
Revenue and the operating income it turns into. Growth that does not reach operating income is growth bought with margin.
RevenueOperating income
-2.0B02.0B4.0B6.0B
2017Revenue 1.8BOperating income -1.9M
2018Revenue 1.9BOperating income 222.6M
2019Revenue 2.0BOperating income 327.3M
2020Revenue 2.1BOperating income 338.1M
2021Revenue 2.5BOperating income 504.2M
2022Revenue 3.2BOperating income 564.7M
2023Revenue 3.6BOperating income 652.8M
2024Revenue 4.3BOperating income 927.5M
2025Revenue 5.0BOperating income 1.2B
2026Revenue 5.5BOperating income 1.3B
2017201820192020202120222023202420252026
Compound growth a year
3 yrs
5 yrs
9 yrs
Revenue
+14.7%
+16.5%
+13.2%
Operating income
+24.6%
+20.2%
—
Net income
+25.6%
+21.8%
+78.0%
Earnings per share
+29.6%
+25.6%
+83.7%
Free cash flow per share
+38.2%
+17.9%
+28.3%
Shares
-3.1%
-3.1%
-3.1%
Falling shares are buybacks: each remaining share owns more of the company.
Does it earn more than its capital costs?
Margins say how much of each sale is kept; return on invested capital says how much the business earns on the money it needs to operate. Growth only creates value when that return is above the cost of the capital.
Needs a cost of capital, which comes from the valuation below.
Return on equity
41.0%
Return on assets
27.8%
Asset turnover
1.48×
Research & development
1.3% of revenue
Overheads (SG&A)
34.6% of revenue
Is the profit cash, and where does the cash go?
Net income is an accounting opinion; free cash flow is what was left in the bank after investing. Stock-based pay does not leave the bank — shareholders pay it through dilution — so it is shown taken off as well.
Net incomeFree cash flowAfter stock-based pay
0500.0M1.0B1.5B
2017Net income 5.7MFree cash flow 154.8MAfter stock-based pay 148.8M
2018Net income 114.4MFree cash flow 292.5MAfter stock-based pay 278.2M
2019Net income 264.3MFree cash flow 330.4MAfter stock-based pay 315.6M
2020Net income 276.1MFree cash flow 253.9MAfter stock-based pay 239.4M
2021Net income 382.6MFree cash flow 564.0MAfter stock-based pay 541.3M
2022Net income 451.9MFree cash flow 121.3MAfter stock-based pay 94.5M
2023Net income 516.8MFree cash flow 456.4MAfter stock-based pay 429.5M
2024Net income 759.6MFree cash flow 943.8MAfter stock-based pay 906.5M
2025Net income 966.1MFree cash flow 958.4MAfter stock-based pay 920.4M
2026Net income 1.0BFree cash flow 1.1BAfter stock-based pay 1.1B
2017201820192020202120222023202420252026
Where 10 years of operating cash went, 2017–2026
5.7B generated by the business. Each band is its share of that total.
Reinvested in the business 10%565.3M
Acquisitions 0%0
Dividends 0%0
Share buybacks 58%3.3B
Kept, or used to pay down debt 32%1.8B
Over the same years it paid 246.0M in stock. The share count fell 24.9%. 3.1B of the buybacks went beyond offsetting that dilution.
Per share
Earnings per shareFree cash flow per shareDividend per share
$0.00$2.00$4.00$6.00$8.00
2017Earnings per share $0.03Free cash flow per share $0.80
2018Earnings per share $0.60Free cash flow per share $1.52
2019Earnings per share $1.47Free cash flow per share $1.84
2020Earnings per share $1.60Free cash flow per share $1.47
2021Earnings per share $2.24Free cash flow per share $3.31
2022Earnings per share $2.71Free cash flow per share $0.73
2023Earnings per share $3.23Free cash flow per share $2.85
2024Earnings per share $4.86Free cash flow per share $6.04
2025Earnings per share $6.33Free cash flow per share $6.28
2026Earnings per share $7.02Free cash flow per share $7.53
2017201820192020202120222023202420252026
Shares outstanding
Diluted shares
140.0M160.0M180.0M200.0M
2017Diluted shares 194.1M
2018Diluted shares 192.0M
2019Diluted shares 179.4M
2020Diluted shares 172.2M
2021Diluted shares 170.4M
2022Diluted shares 166.7M
2023Diluted shares 160.1M
2024Diluted shares 156.3M
2025Diluted shares 152.7M
2026Diluted shares 145.8M
2017201820192020202120222023202420252026
How strong is the balance sheet?
Debt is not bad in itself; debt the business cannot service in a bad year is. Net debt is debt minus cash, and below zero the company holds more cash than it owes.
Net debt
-1.5B-1.0B-500.0M0
2017Net debt -291.2M
2018Net debt -429.4M
2019Net debt -589.1M
2020Net debt -648.8M
2021Net debt -1.1B
2022
2023
2024
2025
2026
2017201820192020202120222023202420252026
Net debt ÷ EBITDA
—
Interest coverage
499× operating income ÷ interest
Current ratio
3.54 current assets ÷ current liabilities
Cash conversion cycle
— collects in 21d
Three classic screens of the accounts
Each asks a different question of the same statements — is it improving, does it look like a company heading for distress, do the accounts resemble ones that were manipulated. None is a verdict; each shows what moves it.
Piotroski F-score
Is the business improving? Nine yes-or-no tests, this year against last.
6of 8 tests passed
✓ProfitableReturn on assets above zeropassed
✓Cash from operationsOperating cash flow above zeropassed
✓Profitability improvedReturn on assets higher than a year beforepassed
✓Profit backed by cashOperating cash flow above net income (low accruals)passed
–Less long-term debtLong-term debt as a share of assets fell — not reportedno data
✕More liquidCurrent ratio higher than a year beforefailed
✓No new sharesShare count did not growpassed
✕Better gross marginGross margin higher than a year beforefailed
✓Sells more per assetAsset turnover higher than a year beforepassed
Where it misleads: it measures change, not level. An excellent business that stood still for a year scores low; a poor one recovering from a disaster scores high.
Altman Z''-score
Does the balance sheet look like those of companies that went bankrupt?
10.14safe zone
1.12.6
Working capital ÷ assets 0.55 × 6.56+3.64
Retained earnings ÷ assets 0.61 × 3.26+1.99
Operating income ÷ assets 0.34 × 6.72+2.30
Equity ÷ liabilities 2.10 × 1.05+2.21
Where it misleads: buybacks. A company that returns so much cash that its equity turns small or negative sinks the last two ratios without being anywhere near bankruptcy. Banks and insurers do not fit the model at all.
Beneish M-score
Do the accounts resemble those of companies that manipulated their earnings?
-2.61below the -1.78 line
-1.78
Receivables vs sales 0.87+0.80
Gross margin slipping 1.00+0.53
Soft assets 1.26+0.51
Sales growth 1.10+0.98
Slower depreciation 0.96+0.11
Overheads vs sales 1.01-0.17
Profit not in cash -0.04-0.20
Leverage rising 1.01-0.33
Where it misleads: fast growth and acquisitions. Sales growth carries a heavy weight, so a company growing 50% a year scores like a suspect without having done anything. It is a screen from a 1999 study, not an accusation.
Where the statements disagree
Cross-checks between the income statement, the balance sheet and the cash flow for the latest year, each with the benign reading and the worrying one.
None of the six cross-checks fires for the latest year: receivables and inventory move with revenue, profit turns into cash, investment keeps up with depreciation, the tax rate is ordinary and debt is moderate.
What is it worth, under which assumptions?
A company is worth the cash it will generate, brought back to today. This model projects revenue with growth that fades over the years, applies a free cash flow margin, and discounts the result at the cost of capital. Every assumption says where it came from, and all of them can be changed.
The SEC accounts lack the lines needed for revenue, free cash flow or the share count, so there is no DCF for this company.
What it has filed lately
The last twelve months at the SEC, most important first: annual and quarterly reports, events, large holders and insiders.
Every Form 4 filed in the last twelve months, read line by line: 6 filings by 6 people. Open-market purchases and sales are counted apart from awards, option exercises and shares withheld for taxes.
Bought on the open market—none in the period
Sold on the open market—none in the period
Under pre-arranged plans—of the sales followed a 10b5-1 plan set months earlier
A Form 4 says what happened, when, how many shares and at what price. It does not say why: a sale can be diversification, a tax bill or a plan fixed months earlier, and an award is pay, not a purchase. Nothing here is a reason to buy or sell anything.
Which large funds report holding it
From the Form 13F of the 28 institutions followed on this site, as of the end of their last reported quarter. A 13F is filed up to 45 days later and shows only long positions in US-listed shares.
Accounts from the company's own SEC filings; lines some companies do not report are shown as a dash rather than estimated. The risk-free rate is the 10-year US Treasury yield. A DCF is a way of making assumptions explicit, not a forecast: it states what the company would be worth if the assumptions held. The scores are screens that point where to look, not verdicts. Nothing here is a recommendation to buy or sell.