GM · Consumer discretionary(motor vehicles & passenger car bodies) · 10 years of annual accounts filed with the SEC · latest fiscal year ended 2025-12-31
General Motors Co reported revenue of $168.0 billion in fiscal 2025, after growing 1.6% a year over the previous 9 years. Its operating margin narrowed from 5.9% in 2017 to 1.7%. Of the $163.4 billion its operations generated over 10 years, 47.7% went back into the business and 19.3% to buybacks; the share count fell 34.8%. On the accounting screens, it passes 5 of 7 Piotroski tests and its Altman Z'' of 1.32 is in the grey zone; none of the six cross-checks between its statements fires.
Revenue, fiscal 2025168.0B+1.6% a year over 9 years
Operating margin1.7%gross margin —
Return on invested capital—
Free cash flow after stock pay17.2B10.3% of revenue
Net debt ÷ EBITDA—net debt —
Piotroski F-score5/7tests of improvement passed
Is it growing?
Revenue and the operating income it turns into. Growth that does not reach operating income is growth bought with margin.
RevenueOperating income
050.0B100.0B150.0B200.0B
2017Revenue 145.6BOperating income 8.7B
2018
2018Revenue 133.0BOperating income 4.4B
2019Revenue 122.7BOperating income 5.5B
2020Revenue 108.7BOperating income 6.6B
2021Revenue 113.6BOperating income 9.3B
2022Revenue 144.0BOperating income 10.3B
2023Revenue 157.7BOperating income 9.3B
2024Revenue 171.6BOperating income 12.8B
2025Revenue 168.0BOperating income 2.9B
2017201820182019202020212022202320242025
Compound growth a year
3 yrs
5 yrs
9 yrs
Revenue
+5.3%
+9.1%
+1.6%
Operating income
-34.4%
-15.2%
-11.4%
Net income
-35.2%
-15.9%
—
Earnings per share
-26.0%
-9.1%
—
Free cash flow per share
+56.8%
+18.0%
+13.1%
Dividend per share
+35.2%
+7.8%
-8.5%
Shares
-12.5%
-7.6%
-4.6%
Falling shares are buybacks: each remaining share owns more of the company.
Does it earn more than its capital costs?
Margins say how much of each sale is kept; return on invested capital says how much the business earns on the money it needs to operate. Growth only creates value when that return is above the cost of the capital.
Return on invested capitalCost of capital today · 10.2%
0.0%5.0%10.0%15.0%
2017
2018
2018
2019
2020
2021
2022
2023
2024
2025
2017201820182019202020212022202320242025
Economic profit
Needs a cost of capital, which comes from the valuation below.
Return on equity
4.4%
Return on assets
1.0%
Asset turnover
0.60×
Is the profit cash, and where does the cash go?
Net income is an accounting opinion; free cash flow is what was left in the bank after investing. Stock-based pay does not leave the bank — shareholders pay it through dilution — so it is shown taken off as well.
Net incomeFree cash flowAfter stock-based pay
-10.0B010.0B20.0B
2017Net income -3.9BFree cash flow 8.9BAfter stock-based pay 8.3B
2018
2018Net income 8.0BFree cash flow 6.5BAfter stock-based pay 6.2B
2019Net income 6.7BFree cash flow 7.4BAfter stock-based pay 7.0B
2020Net income 6.4BFree cash flow 11.4BAfter stock-based pay 11.0B
2021Net income 10.0BFree cash flow 7.7BAfter stock-based pay 7.3B
2022Net income 9.9BFree cash flow 6.8BAfter stock-based pay 6.4B
2023Net income 10.1BFree cash flow 10.0BAfter stock-based pay 9.6B
2024Net income 6.0BFree cash flow 9.3BAfter stock-based pay 9.0B
2025Net income 2.7BFree cash flow 17.6BAfter stock-based pay 17.2B
2017201820182019202020212022202320242025
Where 10 years of operating cash went, 2017–2025
163.4B generated by the business. Each band is its share of that total.
Reinvested in the business 48%78.0B
Acquisitions 0%124.0M
Dividends 6%10.0B
Share buybacks 19%31.5B
Kept, or used to pay down debt 27%43.9B
Over the same years it paid 3.5B in stock. The share count fell 34.8%. 27.9B of the buybacks went beyond offsetting that dilution.
Per share
Earnings per shareFree cash flow per shareDividend per share
$-10.00$0.00$10.00$20.00
2017Earnings per share $-2.59Free cash flow per share $5.95Dividend per share $1.50
2018
2018Earnings per share $5.60Free cash flow per share $4.54Dividend per share $1.57
2019Earnings per share $4.68Free cash flow per share $5.16Dividend per share $1.63
2020Earnings per share $4.46Free cash flow per share $7.88Dividend per share $0.46
2021Earnings per share $6.82Free cash flow per share $5.23Dividend per share $0.13
2022Earnings per share $6.83Free cash flow per share $4.68Dividend per share $0.27
2023Earnings per share $7.40Free cash flow per share $7.28Dividend per share $0.44
2024Earnings per share $5.32Free cash flow per share $8.24Dividend per share $0.58
2025Earnings per share $2.77Free cash flow per share $18.05Dividend per share $0.68
2017201820182019202020212022202320242025
Shares outstanding
Diluted shares
800.0M1.0B1.2B1.4B1.6B
2017Diluted shares 1.5B
2018
2018Diluted shares 1.4B
2019Diluted shares 1.4B
2020Diluted shares 1.4B
2021Diluted shares 1.5B
2022Diluted shares 1.5B
2023Diluted shares 1.4B
2024Diluted shares 1.1B
2025Diluted shares 973.0M
2017201820182019202020212022202320242025
How strong is the balance sheet?
Debt is not bad in itself; debt the business cannot service in a bad year is. Net debt is debt minus cash, and below zero the company holds more cash than it owes.
Net debt ÷ EBITDA
—
Interest coverage
— operating income ÷ interest
Current ratio
1.17 current assets ÷ current liabilities
Cash conversion cycle
— collects in 28d
Three classic screens of the accounts
Each asks a different question of the same statements — is it improving, does it look like a company heading for distress, do the accounts resemble ones that were manipulated. None is a verdict; each shows what moves it.
Piotroski F-score
Is the business improving? Nine yes-or-no tests, this year against last.
5of 7 tests passed
✓ProfitableReturn on assets above zeropassed
✓Cash from operationsOperating cash flow above zeropassed
✕Profitability improvedReturn on assets higher than a year beforefailed
✓Profit backed by cashOperating cash flow above net income (low accruals)passed
–Less long-term debtLong-term debt as a share of assets fell — not reportedno data
✓More liquidCurrent ratio higher than a year beforepassed
✓No new sharesShare count did not growpassed
–Better gross marginGross margin higher than a year before — not reportedno data
✕Sells more per assetAsset turnover higher than a year beforefailed
Where it misleads: it measures change, not level. An excellent business that stood still for a year scores low; a poor one recovering from a disaster scores high.
Altman Z''-score
Does the balance sheet look like those of companies that went bankrupt?
1.32grey zone
1.12.6
Working capital ÷ assets 0.05 × 6.56+0.36
Retained earnings ÷ assets 0.18 × 3.26+0.60
Operating income ÷ assets 0.01 × 6.72+0.07
Equity ÷ liabilities 0.28 × 1.05+0.29
Where it misleads: buybacks. A company that returns so much cash that its equity turns small or negative sinks the last two ratios without being anywhere near bankruptcy. Banks and insurers do not fit the model at all.
Beneish M-score
Do the accounts resemble those of companies that manipulated their earnings?
The accounts lack too many of the lines it needs.
Where the statements disagree
Cross-checks between the income statement, the balance sheet and the cash flow for the latest year, each with the benign reading and the worrying one.
None of the six cross-checks fires for the latest year: receivables and inventory move with revenue, profit turns into cash, investment keeps up with depreciation, the tax rate is ordinary and debt is moderate.
What is it worth, under which assumptions?
A company is worth the cash it will generate, brought back to today. This model projects revenue with growth that fades over the years, applies a free cash flow margin, and discounts the result at the cost of capital. Every assumption says where it came from, and all of them can be changed.
Value per share, with these assumptions$126.50discounted at 10.2% a year · 51% of it from after year 10
Type a share price on the left to ask the reverse questions: what growth, what margin or what discount rate that price implies.
What the value implies, in the usual multiples
At this model's value
Price ÷ earnings
45.6×
Enterprise value ÷ EBITDA
8.3×
Enterprise value ÷ revenue
0.7×
Free cash flow yield
14.0%
From cash flows to a value per share
10 years of cash flow, today60.4B
Everything after, today62.7B
The whole business123.1B
Minus net debt-0
What belongs to shareholders123.1B
Divided among 973.0M shares: <strong>$126.50</strong> each.
The projection next to its history
Reported free cash flow after stock pay, then the model's. A projection that looks nothing like the past needs a reason.
ReportedProjected
05.0B10.0B15.0B20.0B
2017Reported 8.3B
2018
2018Reported 6.2B
2019Reported 7.0B
2020Reported 11.0B
2021Reported 7.3B
2022Reported 6.4B
2023Reported 9.6B
2024Reported 9.0B
2025Reported 17.2B
2026Projected 7.7B
2027Projected 8.4B
2028Projected 9.0B
2029Projected 9.6B
2030Projected 10.2B
2031Projected 10.8B
2032Projected 11.3B
2033Projected 11.7B
2034Projected 12.1B
2035Projected 12.4B
2017201820202022202420262028203020322034
Year by year
2026
2027
2028
2029
2030
2031
2032
2033
2034
2035
Revenue
183.1B
198.2B
213.2B
227.8B
241.7B
254.7B
266.6B
277.1B
286.1B
293.2B
Growth
9.0%
8.3%
7.6%
6.8%
6.1%
5.4%
4.7%
3.9%
3.2%
2.5%
Cash margin
4.2%
4.2%
4.2%
4.2%
4.2%
4.2%
4.2%
4.2%
4.2%
4.2%
Free cash flow
7.7B
8.4B
9.0B
9.6B
10.2B
10.8B
11.3B
11.7B
12.1B
12.4B
Worth today
7.0B
6.9B
6.7B
6.5B
6.3B
6.0B
5.7B
5.4B
5.1B
4.7B
If the least-known inputs move
Value per share as two inputs change at a time. Neighbouring cells that differ a lot are the conclusion: the value depends on numbers nobody knows to a point.
The discount rate and growth forever
discount ↓ · forever →
1.5%
2.0%
2.5%
3.0%
3.5%
9.2%
131
138
146
156
167
9.7%
122
129
136
144
153
10.2%
115
120
126
133
141
10.7%
108
113
118
124
131
11.2%
102
107
111
117
123
Year-one growth and the final margin
margin ↓ · growth →
5.0%
7.0%
9.0%
11.0%
13.0%
3.4%
92
99
107
116
125
3.8%
100
108
117
126
137
4.2%
108
117
126
137
148
4.7%
116
126
136
148
160
5.1%
124
134
146
158
171
All the inputs moving at once
5,000 valuations, each with growth, final margin, discount rate and growth forever drawn at random around the values on the left (spreads of 3.0%, 2.0%, 1.0% and 0.5%). Not a probability — the spreads are assumptions too — but an honest picture of how wide the answer is.
10th percentile$66.97
Median$126.77
90th percentile$201.74
$100.00$200.00
Half of the simulations land between <b>$93.75</b> and <b>$162.57</b>; one in ten below $66.97, one in ten above $201.74.
Does the long run make sense?
6.4×The terminal value prices the business in year 10 at 6.4 times that year's EBITDA.
Free growthIn year 10 free cash flow is at or above after-tax operating profit, yet the model grows 2.5% forever. Growth needs reinvestment; this assumes it comes for free, which flatters the terminal value.
51%of the value comes from after year 10. The more of it, the more the answer depends on the part nobody can see.
What lenders charge, after the tax saving on interest: 6.68% × (1 − 10.8%) = <strong>5.96%</strong>.
Weighted by how much of each the company uses (book value (no price given)): <strong>10.18%</strong>, the rate every future cash flow is discounted at.
What it has filed lately
The last twelve months at the SEC, most important first: annual and quarterly reports, events, large holders and insiders.
Accounts from the company's own SEC filings; lines some companies do not report are shown as a dash rather than estimated. The risk-free rate is the 10-year US Treasury yield. A DCF is a way of making assumptions explicit, not a forecast: it states what the company would be worth if the assumptions held. The scores are screens that point where to look, not verdicts. Nothing here is a recommendation to buy or sell.